People often ask me why I post these articles

and the answer is simple; I have seen too many families- some with several kids that could barely afford a car (let alone the car they were buying) being taken to the cleaners by the dealership. This happened hundreds of times over the years and while I hated to see it happen each of those times, my hands were tied. I could not interfere, I could not show compassion, I had to provide for my own family and that meant selling cars.

It"s easy for consumers to complain that all car salespeople and the dealerships they work for are scum. 

 But the real truth is most consumers enter a dealership not knowing the steps or process of buying a vehicle, which vehicles they can afford, how financing works, etc. Every industry has their own way of doing things, their own inner workings, processes, even languages and secrets. All businesses are in the business to make money and over the years, they have learned hundreds of ways to make the most amount of money possible on every deal. You must be prepared, you must know as much as you can about their ways of working the deal to their benefit.

Too much info can lead to total confusion. 

 For example, you enter a car related query into a search engine and up pops hundred of links with so much info at hand that the average surfer is impatient and stays with a link only a short time getting bits of information with many different answers. The end result is confusion.

There is a stunning high number of websites providing information with little or no experience in the field

When you surf for answers to a query, abundance of links are at your fingertips, you may be impressed with the professional catchy layouts some of these sites provide, however reading some of the contents I more than often question it's authentic value for the consumer and end up looking for answers only to find out many of these sites are provided by student car buffs or in some cases stay at home mom's.